{"id":41448,"date":"2021-06-24T13:52:50","date_gmt":"2021-06-24T13:52:50","guid":{"rendered":"https:\/\/shippingeasy.com\/?p=41448"},"modified":"2024-09-12T14:11:35","modified_gmt":"2024-09-12T19:11:35","slug":"how-to-provide-package-tracking","status":"publish","type":"post","link":"https:\/\/shippingeasy.com\/blog\/how-to-provide-package-tracking\/","title":{"rendered":"How to Provide Package Tracking Updates"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Shipment tracking has become a standard e-commerce feature. Providing package tracking is commonplace for all online orders\u2014 not just large retailers. Our recent study found that 84% of consumers said visibility into shipment status is important when shopping with small businesses. No matter the size of your business, if you\u2019re selling online, it is a necessity to providing package tracking for your customers. With the right solution, shipment tracking can be an easy way to build brand trust and loyalty with your customers.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How to Send Tracking Emails Automatically\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The fulfillment and shipping process can seem overwhelming for any business. For small businesses with limited time and resources, providing tracking emails may seem like an added hassle. However, the right shipping solution can allow any business to easily automate this process and ensure customers have insight into the status of their package.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">How Tracking Emails Work\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ShippingEasy makes sending <\/span><a href=\"https:\/\/shippingeasy.com\/features\/#4\"><span style=\"font-weight: 400;\">automated tracking emails<\/span><\/a><span style=\"font-weight: 400;\"> quick and easy. So how does it work? Your business\u2019 ShippingEasy account will manage all of your orders in one place\u2014including everything from your customers\u2019 information to carrier rates and tracking links. No need to worry about shipping confirmation and tracking emails. Instead, simply <\/span><a href=\"https:\/\/support.shippingeasy.com\/hc\/en-us\/articles\/4406537639323-Send-a-Shipment-Confirmation-Email-How-To\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">set them up<\/span><\/a><span style=\"font-weight: 400;\"> to send automatically through the platform. Once you have created a label and processed an order to be shipped, ShippingEasy will automatically send your customer an email with the correct tracking information for their shipment.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tracking emails can also be automated and sent for <\/span><a href=\"https:\/\/support.shippingeasy.com\/hc\/en-us\/articles\/4407010943131-Drop-Shipping-Mark-as-Shipped-FAQs\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">drop-shipped orders<\/span><\/a><span style=\"font-weight: 400;\"> that are fulfilled someplace other than your business or warehouse.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Branded Tracking\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Package tracking emails have some of the highest open and click-through rates of any emails your business will send. Incorporating your business\u2019s unique brand elements in these emails will ensure that this customer touchpoint not only provides value for your customer but for your business as well. ShippingEasy makes it simple for you to create <\/span><a href=\"https:\/\/support.shippingeasy.com\/hc\/en-us\/articles\/4407011535899-Set-Up-Branded-Tracking-Notifications\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">branded tracking emails and pages.<\/span><\/a><span style=\"font-weight: 400;\"> This heavily trafficked touchpoint should feel consistent with the rest of your e-commerce experience. Your logo, brand colors, and brand messaging can bring credibility and trust to this important part of the post-purchase experience.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-40900 aligncenter\" src=\"https:\/\/shippingeasy.com\/wp-content\/uploads\/2021\/04\/Branded-Tracking-Emails-1-276x300.png\" alt=\"Branded tracking pages from ShippingEasy\" width=\"357\" height=\"388\" srcset=\"https:\/\/shippingeasy.com\/wp-content\/uploads\/2021\/04\/Branded-Tracking-Emails-1-276x300.png 276w, https:\/\/shippingeasy.com\/wp-content\/uploads\/2021\/04\/Branded-Tracking-Emails-1-943x1024.png 943w, https:\/\/shippingeasy.com\/wp-content\/uploads\/2021\/04\/Branded-Tracking-Emails-1-768x834.png 768w, https:\/\/shippingeasy.com\/wp-content\/uploads\/2021\/04\/Branded-Tracking-Emails-1.png 1223w\" sizes=\"auto, (max-width: 357px) 100vw, 357px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Your branded tracking page is a great place to incorporate relevant backlinks or social media handles. This will keep your customers engaged with your business even after they\u2019ve made their purchase. You may also choose to include a return label or return instructions on your tracking page or email for your customer\u2019s convenience.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your customers demand visibility into the status of their orders. With the consistent improvement of e-commerce, consumers expect a sophisticated customer experience from every business they patronize. With smaller teams and limited resources, it\u2019s crucial for small businesses to optimize their shipping processes in order to keep up and deliver a competitive customer experience. A shipping solution like ShippingEasy can make package tracking a seamless, automated part of any business\u2019 fulfillment process\u2014large or small.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Want to offer your customers package tracking in a branded environment? Click below to start your 30-day free trial of ShippingEasy\u2014with Branded Tracking included!<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/app.shippingeasy.com\/register?promo=1MONTHFREE\"><span style=\"font-weight: 400;\">Get Started with ShippingEasy\u00a0<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shipment tracking has become a standard e-commerce feature. Providing package tracking is commonplace for all online orders\u2014 not just large retailers. Our recent study found that 84% of consumers said [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":41443,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[502,111,228],"tags":[],"class_list":["post-41448","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branded-tracking","category-customer-management","category-ecommerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.7 (Yoast SEO v23.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Provide Package Tracking Updates | ShippingEasy<\/title>\n<meta name=\"description\" content=\"Customers expect you to provide packae tracking. 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