{"id":25845,"date":"2022-11-11T10:00:00","date_gmt":"2022-11-11T16:00:00","guid":{"rendered":"https:\/\/shippingeasy.com\/?p=25845"},"modified":"2022-11-07T12:23:04","modified_gmt":"2022-11-07T18:23:04","slug":"creative-holiday-marketing-campaigns","status":"publish","type":"post","link":"https:\/\/shippingeasy.com\/blog\/creative-holiday-marketing-campaigns\/","title":{"rendered":"6 Creative Holiday Marketing Campaigns to Inspire You This Holiday Season"},"content":{"rendered":"\n

\u26c4Move over, Santa! We\u2019re giving the gift of knowledge this holiday season. \u26c4<\/strong><\/p>\n\n\n\n

Did we grab your attention? That\u2019s exactly how you want your customers to feel when they see the marketing campaign you carefully crafted pop up on their social media feeds or commercials! During the holiday season, your customers will see marketing campaigns galore. You need to get creative, so your customers remember your store when the time comes to shop. If creating unique marketing campaigns<\/a> seems challenging, or if you find yourself with a case of writer\u2019s block, we\u2019re here to give you some inspiration with several examples of well-executed and successful holiday marketing campaigns.\u00a0<\/p>\n\n\n\n

Table of Contents <\/p>\n\n\n\n

  1. Why do holiday marketing campaigns matter?<\/a><\/li>
  2. Examples of effective holiday marketing campaigns<\/a><\/li>
  3. How can I use these ideas to create holiday email campaigns?<\/a><\/li>
  4. Can I use ShippingEasy to help with my holiday marketing campaigns?<\/a><\/li>
  5. Conclusion<\/a><\/li><\/ol>\n\n\n\n
    Enjoy the most wonderful time of the year with a 30-day free trial of ShippingEasy<\/a>!<\/h6>\n\n\n

    Why do holiday marketing campaigns matter?<\/h2>\n\n\n

    Before we teach you how to write effective email and marketing campaigns, let\u2019s talk about the why. Why should you put so much focus into holiday marketing for your customers? Holiday marketing campaigns are especially important because they\u2019re created during the busiest time of the year. If done correctly, holiday email and marketing campaigns can help boost your sales, brand awareness,<\/a> and positive customer engagement.<\/a> Now that we\u2019ve given you the context, let\u2019s get you started on building your own holiday marketing campaigns.<\/a><\/p>\n\n\n\n

    Learn how to earn repeat holiday customers with the help of our blog<\/a>.<\/h6>\n\n\n

    Examples of effective holiday marketing campaigns <\/h2>\n\n\n

    Sometimes the hardest part of creating a holiday marketing campaign is just getting started. How do you balance being creative with being informative? These brands have found ways to think outside the (gift) box while still showcasing their products and holiday specials. We\u2019ve selected holiday marketing campaigns<\/a> from big brands like Google to ShippingEasy<\/a> customers like New Wave Toys<\/a> and Ice Shaker<\/a> for an array of inspiration. Also, this includes everything from social media posts to commercials, so you have examples from different mediums to see what works best for your business.\u00a0<\/p>\n\n\n

    1. Chewy\u2019s Black Friday campaign<\/h3>\n\n\n

    During the Black Friday holiday season, Chewy<\/a> offered their customers early access to deals; they included items customers purchase frequently. This way, customers can be reminded of products they might need to stock up on for the holidays or for everyday use. Chewy is also offering free shipping over a certain threshold. During the holiday season, your customers might be expecting free shipping or free shipping over a certain threshold. If your business is able, this is a great way to make extra sales during the holiday season. Chewy\u2019s promo successfully nails customer holiday expectations and how to format your promotions during the holiday season.\u00a0\u00a0<\/p>\n\n\n

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    Image source: <\/em>Chewy<\/em><\/a><\/figcaption><\/figure><\/div>\n\n

    2. Clorox\u2019s Brit + Co collaboration holiday campaign <\/h3>\n\n\n

    To promote their limited edition holiday canisters, Clorox took to social media in a noteworthy way. The tagline and imagery are both memorable, and the copy is direct. Clorox is letting their audience know exactly what the product is and where they can find it. We like this post because it\u2019s an example of how to effectively reach your audience without breaking the bank. It shows your customer exactly what your new product is, where it\u2019s available, and why it\u2019s special. Social posts like these are a great way to grab your customers\u2019 attention while also letting them know why they should care about your product.\u00a0<\/p>\n\n\n\n

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    A post shared by Clorox (@clorox)<\/a><\/p><\/div><\/blockquote>